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ABOUT US |
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SRS Limited is a diversified Company with a business portfolio comprising of Cinema Exhibition, Food &
Beverages, Retail and Manufacturing & Retailing of Jewellery. The Company was incorporated on August
29, 2000 with the objective of trading in FMCG Goods and it later entered into other business segments.
The four business verticals of the Company enable it to profitably exploit the business synergies, as well as,
smoothen out seasonal business fluctuations. The four business verticals of the Company are categorised as
below:
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The SRS Cinemasis the cinema exhibition brand under which the Company operates a
chain of cinemas spread across six cities. This includes 11 properties at strategic locations having 30
screens and 7,608 seats. It is a brand that is fast spreading its footprint across the major cities of North
India. SRS brand is a well recognized film exhibition brand in North India.  |
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The food & beverages segment of the Company operates a chain of food courts, fine
dining restaurants and banquets across several cities. The food courts are run under the SRS 7dayz brand
and currently, the Company operates 11 food courts across North and Central India. The fine dining
restaurants are operated under the brand Punjabi Haandi and currently, the Company operates three
Fine Dining Restaurants that are located at Faridabad, Gorakhpur and Ludhiana. All these outlets are
strategically located at high footfalls areas such as malls and high street markets to ensure higher
visibility and walk-ins. Apart from this, the Company offers indoor and outdoor catering services through
its brand SRS Banquets, which is located at Faridabad. The SRS 7dayz brand also sells packaged snack
food such as namkeens, cookies and bakery products through the Company’s own retail stores as well as
through other retailers. |
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TheThe Company operates a chain of retail stores under the brand name of SRS
Value Bazaar that offer FMCG products including food and groceries, apparels, cosmetics / home care /
personal care products, crockery, appliances, accessories, etc. SRS Fashion Wear is the other brand
under which the Company retails multi-brand apparels. The Company has 23 retail stores in North India
with a total floor space of more that 0.132 mn. sq. ft. Apart from this, the Company is also active player
in the cash & carry business. |
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The Company procures jewellery from its 100% subsidiary having manufacturing facility at
Patparganj, New Delhi and through third parties. In this division, the Company is into whole-selling and
retailing of jewellery. It sells a wide range of gold and diamond jewellery under the brand name of SRS
Jewells. The product portfolio includes gold coins, necklaces, rings, pendants, bracelets, earrings,
bangles etc. Skilled craftsmen are employed by the Company for manufacturing of jewellery pieces
based on international and trendy designs. The Company at present has three retail showrooms at Delhi,
Faridabad and Palwal and two wholesale outlets at Chandni Chowk and Karol Bagh, Delhi. Recently, the
Company has also started the manufacturing facilty at Noida SEZ.
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